Draenert Studio

Czerwiec 6, 2009

DRAENERT has designed and produced top-quality designer furniture in the tradition of a manu-factory for forty years. The main emphasis of the collection is on dining and coffee tables with patented extension-mechanisms, as well as chairs matching in form and style. Founded in 1968, the brand is representative since four decades for art and designer furniture, traditional craftsmanship, quality and first-class workmanship, exclusiveness and know-how. The aesthetic of the products orientates itself to-wards the international form language of the classic modernism. DRAENERT is a brand with a distinctive way they see themselves: International style paired with a strong regional consciousness. An intellectual rela-tionship to the collection is cultivated, which is reflected by the interaction of basic furniture and art. In the mean time, a legendary art collection exists, for which famous architects have designed models. These are in many international museums and collections, for instance the Victoria and Albert Museum in London and the Metropolitan Museum of Art in New York. This closeness to the arts allows the company to have visions for the development of new models. Due to the big sales success of chairs, the exclusive upholstery manufactory DRAENERT SWISS AG was founded in Switzerland. The future strategy lies in the development, as well as production of full programmes in the seating furniture area. In addition, the company is known as stone specialist with a huge stone collection. 200 natural stone types from all over the world in an own stone park invite to viewing and fascinate new customers every day.
The company, in the mean time managed by the second owner generation, Dr. Patric Draenert, ex-ports currently to over 30 countries. The cooperation with well-known designers like Werner Aisslinger and Prof. Wulf Schneider gave DRAENERT several awards up to the red dot „Best of the best”. In the autumn 2007, a new chapter in the company history was opened by the cooperation with Pog-genpohl – the most famous and renowned kitchen brand in the world. The trend of joining kitchen and living/dining area is taken account of by the so-called Dining Desk. A new future-orientated age has begun.

 

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